Blogging Tactics: How to Make Your Blog Shine

Blogging Tactics – 10 Tips by Heidi Cohen – By Jan Ashby I will share six of the excellent tips Heidi came up with at her blog – if you want a peek at the rest, click the link at the end. I relate to number 2 – “Build a body of content related to..
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Content Marketing Tips: A Compilation of 4 Useful Posts

Content Marketing Tips – Ways of Reusing Your Material and Branding Yourself By JAN ASHBY Today I’d like to share 4 content marketing tips – these are either great blog posts, slideshows or video. Let’s start with the video.. this one discusses how you can use old blog posts to create fresh content. It is..
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Blog Persona and Brand: Building Your Character Out

4 Considerations When Deciding on Your Blog Persona By Jan Ashby What do you want to be known as? This is what you should consider, before carving out your blog persona. What are some of your best traits? It could be your sense of humor, your story-telling ability, your “geekiness”, or your good nature. Are..
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Social Media for Beginners: 6 Action Items for Your Team

Social Media for Beginners: Involve Your Team 6 Social Media Tips for Beginners By Jan Ashby It’s practical, common sense to get your people involved prior to an upcoming training. You can create a Facebook group and invite participants to become involved ahead of time. You can gain feedback as to what people would want..
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How Related Keywords Can Help Your Business Blog

Home Business Helps: Use of Related Keywords Will Help Your Home Biz Blog – By Jan Ashby An understanding of related keywords is important for your websites. Here is what “related keywords” does for you: Encourage a lower bounce rate Provides Google what it wants Gives cohesive quality to your site Ties the content together..
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